Guide to Color Printing
There are basically two ways that colors are reproduced in offset printing: as individual spot colors using pre-mixed inks or by process color, which combines four inks together to create a wide range of color. First Impressions printing can print your piece using any of these methods.
Understanding the differences in these two processes can help you make an informed decision, as well as save time and effort in both the design and pre-press phases of your project.
Spot color uses customized inks that create very specific results when they are applied to paper. Pantone is the most common spot color system currently in use in North America and Europe, but other systems such as FOCOLTONE and TOYO exist as well. When a specific Pantone color is used in a document, the print shop mixes it from a predetermined formula before applying it on the press.
Why use spot color? Economics is a big reason. It allows a designer to strategically utilize color without the expense of running a job on a four-color press. Black and a chosen spot color (or even a spot color on its own) can be used to add an element of eye-catching color without breaking the budget.
Process Color - Process colors are made up of four inks - Cyan, Magenta, Yellow and Black, also known as CMYK. These four inks can be mixed together to create a full spectrum of colors in a document, which is why this process is also referred to as full-color printing.
Feel free to call us at 845-692-4490 or send us an email with any questions you may have regarding color printing.
